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What is Facebook Marketing?

Facebook is undoubtedly the most popular social media platform available with many advantages associated with it. It is primarily a social networking site, however it can be used as a handy tool for promoting and advertising a business. We can use Facebook to promote a brand, market a company, or create awareness about a service or a product.
Facebook Marketing
Success with this form of marketing requires more than a fan page and a few friends. When used effectively, Facebook marketing can provide a business with exciting benefits and results. Facebook marketing can enable businessmen to greatly improve their brand awareness and reach out to a wider audience.

How to Create a Fan Page?

A Facebook fan page is an amazing way to promote your business, build awareness for a cause, and gather support for your brand. If you would like to create a fan page, follow these easy steps −
  • Log in to your Facebook account.
  • Click on the settings on the top right-hand corner of your page.
  • Click on create page.
  • Click on the type of page you would like to create.
  • Fill in all the information required.
  • Click on "get started".
  • Upload a profile picture and click on save photo.
  • Complete the 'about' section and click 'save info'.
  • Now decide whether you want to enable ads or skip (it will be payable if you enable).

Source - Tutorials Point

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